
Carylee Carrington’s Journey to Small Business Success through Digital Marketing Initiatives
Reading Time: 3 minutesDiscover Carylee Carrington’s inspiring journey to small business success through digital marketing. With Hit Your Mark’s strategic SEO and PayPal integration, Carylee’s children’s books, which celebrate diversity, reached a global audience and saw tremendous growth in traffic and sales.

Leveraging Data Analytics for Better Customer Targeting
Reading Time: 8 minutesTrying to target customers for your online business without any data is much the same as trying to buy a birthday present for someone you’ve never met. If you don’t know anything about them, how will you create ads or design a website that will draw their attention? Fortunately, business owners don’t have to gamble on who their customers are. Through data analytics and the opportunities they open up, you can be certain of who your customers are and what they enjoy.
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